1 00:00:00,120 --> 00:00:06,780 So just like you're going to get the most benefit from YouTube when you index a lot of SEO and keywords 2 00:00:06,930 --> 00:00:12,000 in your description and also use your title to your advantage so that you're getting the most bang for 3 00:00:12,000 --> 00:00:18,570 your buck, you know, with suggested an organic search results across the platform, you also want 4 00:00:18,570 --> 00:00:23,040 to actually focus on what you're actually saying in your videos. 5 00:00:23,190 --> 00:00:28,140 I know this is kind of crazy, and I know a lot of people don't do this, but this goes a long way to 6 00:00:28,320 --> 00:00:33,810 a help you rank higher in search results for certain keywords and also get suggested and let YouTube 7 00:00:33,810 --> 00:00:35,580 know what your video is about. 8 00:00:35,610 --> 00:00:38,700 So what do I mean by actually saying keywords and how can you basically implement it? 9 00:00:38,700 --> 00:00:38,940 Right. 10 00:00:38,970 --> 00:00:42,570 Well, first and foremost, I want to say that you don't have to get crazy with this. 11 00:00:42,570 --> 00:00:47,340 You don't have to have like a list of 100 and make it so like every single video you're doing is, you 12 00:00:47,340 --> 00:00:50,100 know, you need to make sure that you hit on these certain keywords that you've written down. 13 00:00:50,100 --> 00:00:50,340 Right? 14 00:00:50,700 --> 00:00:53,670 Well, basically, you want to find a good, sweet spot. 15 00:00:53,700 --> 00:00:57,410 So what I like to say is you want to write down maybe like five to 20. 16 00:00:57,420 --> 00:01:01,440 You don't have to go crazy, but you do want to do this because it's really going to help you rank and 17 00:01:01,440 --> 00:01:06,090 index for certain keywords and search, like I said, and also make sure that, you know, when YouTube 18 00:01:06,090 --> 00:01:11,220 goes through because YouTube is smart and when they go through and they look at exactly the words that 19 00:01:11,220 --> 00:01:16,350 are that are being set in your videos, that's the biggest indicator outside of the title, you know, 20 00:01:16,350 --> 00:01:17,940 of what your video actually is. 21 00:01:17,940 --> 00:01:18,180 Right. 22 00:01:18,210 --> 00:01:20,310 So just to get off on a tangent really fast, right. 23 00:01:20,310 --> 00:01:24,690 Let's say that you go through and you write out like an echo description that your your video is like 24 00:01:24,690 --> 00:01:25,590 a vlog video. 25 00:01:25,590 --> 00:01:25,800 Right. 26 00:01:25,810 --> 00:01:31,080 It's about like you and your family in you know you know what, at a flea market or something like that. 27 00:01:31,080 --> 00:01:33,150 I don't know what it is, but let's just hypothetically say that. 28 00:01:33,150 --> 00:01:33,390 Right. 29 00:01:33,600 --> 00:01:38,970 And then you put the title like, you know, me and the kids that, you know, someone shows on a Saturday 30 00:01:38,970 --> 00:01:39,480 afternoon. 31 00:01:39,480 --> 00:01:39,830 Right. 32 00:01:39,960 --> 00:01:40,920 Random example. 33 00:01:40,940 --> 00:01:42,060 Super, super random. 34 00:01:42,060 --> 00:01:42,290 Right. 35 00:01:42,420 --> 00:01:43,680 And that's what you put in your description. 36 00:01:43,680 --> 00:01:45,840 That's what you put your tags and that's what you put in your title. 37 00:01:45,990 --> 00:01:50,700 But then you realize that, you know, your video isn't necessarily indexed under those types of things. 38 00:01:50,700 --> 00:01:53,300 Instead, YouTube thinks that it's a different type of video. 39 00:01:53,430 --> 00:01:56,790 And the reason is because you actually did have a different type of video. 40 00:01:56,790 --> 00:01:57,000 Right. 41 00:01:57,030 --> 00:02:01,380 So what I'm trying to say is if you try to game the system by adding a different title, a different 42 00:02:01,380 --> 00:02:06,660 description and different tags, then YouTube still smart enough to know exactly what the video is about. 43 00:02:06,660 --> 00:02:11,520 Because what they're actually doing is they're doing closed captions and looking at exactly the exact 44 00:02:11,520 --> 00:02:16,860 words that are coming through audio wise in the video and then basically using those the information 45 00:02:16,860 --> 00:02:22,230 that they're getting in the data that they're pulling from the words that you're speaking on top of 46 00:02:22,230 --> 00:02:23,610 the title, the description of the tags. 47 00:02:23,610 --> 00:02:23,840 Right. 48 00:02:24,000 --> 00:02:27,930 So it's four things mainly, but more importantly, it's what you're saying in your videos. 49 00:02:27,930 --> 00:02:28,170 Right. 50 00:02:28,200 --> 00:02:32,010 So what I'm trying to say is if you try to game the system, if you made like a marketing video and 51 00:02:32,010 --> 00:02:36,780 then try to index it with your title tags and description for like a vlog video, YouTube would still 52 00:02:36,780 --> 00:02:38,370 know exactly what the video is about. 53 00:02:38,370 --> 00:02:39,750 It would confuse them a little bit. 54 00:02:39,750 --> 00:02:41,550 So you probably wouldn't ring for anything. 55 00:02:41,730 --> 00:02:45,320 But definitely want to thank you for a blog video, because that's not what the video is about, right? 56 00:02:45,330 --> 00:02:46,500 That's not what's in the video. 57 00:02:46,620 --> 00:02:51,030 And when people came and watched your video and thought it was about blogging or whatever, nobody would 58 00:02:51,030 --> 00:02:52,680 stick around because that's clearly not what it is. 59 00:02:52,680 --> 00:02:52,920 Right. 60 00:02:52,930 --> 00:02:57,360 So the whole reason that I'm telling you this, the whole reason I'm relating this to you is because 61 00:02:57,360 --> 00:03:02,850 you want to actually say keywords also not just in your in your description, which is also important, 62 00:03:03,000 --> 00:03:06,720 not just in your tags, which is also important and especially, you know, in your title, which is 63 00:03:06,720 --> 00:03:07,620 also important as well. 64 00:03:07,800 --> 00:03:13,270 But you actually want to write down a good five to 20 keywords and physically see them in your video. 65 00:03:13,410 --> 00:03:16,830 Now, like I said, you don't have to get crazy with this, but I would recommend just like five to 66 00:03:16,830 --> 00:03:17,150 20. 67 00:03:17,160 --> 00:03:20,340 So just like we used the example before of like online arbitrage. 68 00:03:20,340 --> 00:03:20,570 Right. 69 00:03:20,580 --> 00:03:24,630 So let's say we made that online arbitrages video that was like the online arbitrage tutorial. 70 00:03:24,630 --> 00:03:26,760 Twenty nineteen for whatever, whatever, whatever. 71 00:03:26,760 --> 00:03:29,240 Right now that's the keyword that's going to be in our title. 72 00:03:29,730 --> 00:03:34,110 We're also going to want to do a little bit of keyword research, maybe like five to ten minutes worth 73 00:03:34,200 --> 00:03:39,300 ahead of time so that we can know exactly what tags we're going to write down so that we can say them. 74 00:03:39,300 --> 00:03:43,140 And I like to use word and then I'll just simply print it out and I'll keep like a paper, kind of like 75 00:03:43,140 --> 00:03:45,800 I'm keeping like the outline of exactly what I'm saying here. 76 00:03:45,930 --> 00:03:49,500 Now, I'm not reading this in the you know, in this in these videos by any means. 77 00:03:49,680 --> 00:03:50,850 But I know exactly. 78 00:03:50,850 --> 00:03:55,230 I kind of recap so that I make sure to hit certain points home like we've talked about. 79 00:03:55,530 --> 00:03:58,890 Well, same thing with with the the tags that you want to say. 80 00:03:58,890 --> 00:03:59,130 Right. 81 00:03:59,130 --> 00:04:01,290 The same thing with the keywords that you want to say in your YouTube videos. 82 00:04:01,290 --> 00:04:05,490 What I'll do is I'll print them out and I'll just have them like behind the camera or I'll have them 83 00:04:05,490 --> 00:04:06,420 like hanging up behind. 84 00:04:06,420 --> 00:04:11,130 So I'm constantly reminded, OK, these are certain keywords that I want to actually go ahead and say 85 00:04:11,130 --> 00:04:16,380 in my video now you can basically, you know, kind of integrate those keywords better into your script 86 00:04:16,380 --> 00:04:19,580 and then make sure that you kind of talk about them and hit those points home. 87 00:04:19,800 --> 00:04:22,250 So to give me an example, let's just reverse engineer. 88 00:04:22,270 --> 00:04:24,270 Let's start from a, you know, step one. 89 00:04:24,450 --> 00:04:27,540 So we're going to use the example of the online arbitrage tutorial. 90 00:04:27,540 --> 00:04:33,120 So what we're going to do is we're going to go like online arbitrage, you know, on an arbitrage jungle 91 00:04:33,120 --> 00:04:35,850 scout, which is also a software for Amazon. 92 00:04:35,850 --> 00:04:36,030 Right. 93 00:04:36,030 --> 00:04:39,210 That I use in a lot of my jungle, a lot of my online arbitrage courses. 94 00:04:39,420 --> 00:04:42,150 So that's a fair keywords, probably something we don't want to necessarily go after. 95 00:04:42,150 --> 00:04:43,200 Let's find something else out. 96 00:04:44,130 --> 00:04:48,570 Let's use using Jungle Scout for arbitrage. 97 00:04:51,200 --> 00:04:57,150 Also fair, how about let's go using Keepa for online arbitrage? 98 00:04:57,170 --> 00:04:59,040 Also a software program, you don't know what it is. 99 00:04:59,390 --> 00:05:00,070 That's good. 100 00:05:00,080 --> 00:05:01,070 So that's not the best. 101 00:05:01,070 --> 00:05:04,460 But what we're going to do is we're going to put that in there anyway just in case, because we can 102 00:05:04,460 --> 00:05:05,540 potentially rank for that. 103 00:05:05,720 --> 00:05:07,430 We're going to put it down closer to the bottom. 104 00:05:07,940 --> 00:05:09,320 Now, let's go back and find another one. 105 00:05:09,320 --> 00:05:17,540 Let's say like using what's another viral launch using viral launch for online arbitrage. 106 00:05:19,960 --> 00:05:20,840 That's a good one. 107 00:05:20,860 --> 00:05:21,490 It's not the best. 108 00:05:21,520 --> 00:05:22,990 We'll also put that down at the bottom. 109 00:05:25,780 --> 00:05:30,250 I might have actually not typed to keep it in, right, so let's check this really fast. 110 00:05:31,400 --> 00:05:34,900 We're using KEEPA for online arbitrage, not using keep for online arbitrage. 111 00:05:35,200 --> 00:05:35,710 That's fair. 112 00:05:35,740 --> 00:05:37,040 So that's actually a bad one. 113 00:05:37,570 --> 00:05:38,890 Let's erase this one. 114 00:05:39,940 --> 00:05:52,180 Then let's go through and will say, let's try, is online arbitrage more profitable than retail arbitrage? 115 00:05:53,920 --> 00:05:57,580 Something that somebody might actually type into the search bar, right, and that's a fair, so that's 116 00:05:57,580 --> 00:05:58,270 not going as well. 117 00:05:58,450 --> 00:06:02,170 And like I said, you might want to spend like five to 10 minutes doing this ahead of time. 118 00:06:02,170 --> 00:06:08,560 And these are the little things that a lot of people don't do that make a vast difference in how your 119 00:06:08,560 --> 00:06:09,380 video performs. 120 00:06:09,400 --> 00:06:11,740 And like I said, this is evergreen stuff, guys. 121 00:06:11,750 --> 00:06:16,310 This isn't like going to show you, like immediately you're going to get 1000 views added to your video. 122 00:06:16,570 --> 00:06:20,380 I'm not trying to hype it up or say, like, you know, you're going to get some ridiculous return on 123 00:06:20,380 --> 00:06:22,240 your your initial investment of time. 124 00:06:22,450 --> 00:06:23,560 You know, right away. 125 00:06:23,770 --> 00:06:26,710 I'm trying to keep it honest with you and I'm trying to be as transparent as possible. 126 00:06:26,890 --> 00:06:31,720 These are the little evergreen things that if you do and you just spend like an extra half an hour implementing 127 00:06:31,720 --> 00:06:36,160 these types of things, like five minutes, 10 minutes with this, an extra 20 minutes on your thumbnail, 128 00:06:36,250 --> 00:06:40,620 an extra 10 minutes potentially writing out a good CEO description, stuff like that. 129 00:06:40,810 --> 00:06:45,640 It will over the long haul, over the year that you're implementing YouTube, over the next six months 130 00:06:45,640 --> 00:06:50,680 that you're implementing YouTube videos, it will make a massive difference, not just in, you know, 131 00:06:50,980 --> 00:06:55,600 the views in the sub count, but the quality of the people that you're bringing in, because it's going 132 00:06:55,600 --> 00:06:59,020 to be around these targeted phrases that you that your video is about. 133 00:06:59,020 --> 00:06:59,200 Right. 134 00:06:59,200 --> 00:07:01,720 It's not just me about random subs or random views. 135 00:07:01,720 --> 00:07:06,460 It's going to be about targeted potential viewers that are, more importantly than anything, potential 136 00:07:06,610 --> 00:07:07,740 customers for you. 137 00:07:07,900 --> 00:07:10,570 So let's go ahead and find two good ones really fast. 138 00:07:10,570 --> 00:07:13,720 Let's say like retail arbitrage is dead. 139 00:07:15,850 --> 00:07:23,410 Retail arbitragers, dead half good, so we'll put that one in there, will say, is online arbitrage 140 00:07:23,920 --> 00:07:25,480 dead on Amazon? 141 00:07:28,240 --> 00:07:31,270 Is online arbitrage dying? 142 00:07:32,800 --> 00:07:33,460 That's good. 143 00:07:33,520 --> 00:07:35,800 Also, put that one in there, we can find a lot better. 144 00:07:36,310 --> 00:07:38,170 I don't wanna waste too much of your time, so we'll try to find out. 145 00:07:38,170 --> 00:07:40,330 We'll we'll we'll give, like, two more tries here. 146 00:07:41,320 --> 00:07:43,600 Let's go online. 147 00:07:43,600 --> 00:07:47,860 Arbitrage Tutorial 2019. 148 00:07:50,660 --> 00:07:51,860 That's a very good one. 149 00:07:52,730 --> 00:07:57,950 We're going to put that at the top, then let's go online arbitrage. 150 00:07:59,160 --> 00:08:00,330 Secrets. 151 00:08:02,350 --> 00:08:04,430 That's good, it's right on the borderline, a very good. 152 00:08:04,460 --> 00:08:07,990 So we'll take we'll take that one as well and we'll find one more really fast. 153 00:08:08,000 --> 00:08:15,730 So online arbitrage, you know, online arbitrage, best places to source. 154 00:08:17,720 --> 00:08:18,680 That's got to be good, right? 155 00:08:18,860 --> 00:08:21,300 That seems like a pretty solid keyword to me, but let's find out. 156 00:08:21,560 --> 00:08:22,550 So it's good. 157 00:08:22,550 --> 00:08:23,440 It's not the best. 158 00:08:23,750 --> 00:08:28,340 And obviously, if I were doing this realistically for a real YouTube video, not just trying to show 159 00:08:28,340 --> 00:08:32,480 you, I would sit here for five, 10 minutes and kind of just type things out in the search bar and 160 00:08:32,480 --> 00:08:36,380 figure out exactly what I wanted to go ahead and potentially Rangpur. 161 00:08:36,380 --> 00:08:38,480 And like I said, do you want to write down about five to 20? 162 00:08:38,490 --> 00:08:39,740 Doesn't have to be anything crazy. 163 00:08:39,930 --> 00:08:43,700 Just want to make sure that I have a couple of keywords to hit home, because then if you go ahead and 164 00:08:43,700 --> 00:08:48,500 say there's a lot of people, if like, I go ahead and I want to make the video title like on an arbitration 165 00:08:48,500 --> 00:08:50,180 tomorrow, if that's a 19, blah, blah, blah, blah, blah. 166 00:08:50,180 --> 00:08:50,480 Right. 167 00:08:50,810 --> 00:08:54,680 Well, I'm just going to be talking to the camera a lot of times and I'm going to be talking to the 168 00:08:54,680 --> 00:08:55,520 computer a lot of times. 169 00:08:55,670 --> 00:09:00,920 Even though I might have a script, I haven't gone ahead and identified a potential good keywords to 170 00:09:00,920 --> 00:09:01,490 rank for. 171 00:09:01,610 --> 00:09:03,350 So I haven't integrated those into the script. 172 00:09:03,440 --> 00:09:09,260 So I probably the chances of me actually saying a keyword like online arbitrage secrets or online arbitrages, 173 00:09:09,260 --> 00:09:11,930 best place to the source are not very high. 174 00:09:11,930 --> 00:09:15,890 And so I probably will not rank for anything like that because I'm not saying it in the video. 175 00:09:15,890 --> 00:09:21,500 So by simply taking this step and writing down five to 20 keywords, you want to physically say these 176 00:09:21,500 --> 00:09:26,930 things in your in your videos and that therefore YouTube will see that and start to rank you for these 177 00:09:26,930 --> 00:09:27,920 organically in search. 178 00:09:27,920 --> 00:09:32,890 And they'll also suggest you for these types of topics and videos related to these types of topics in 179 00:09:33,190 --> 00:09:34,610 in suggested all over YouTube. 180 00:09:34,610 --> 00:09:34,820 Right. 181 00:09:34,840 --> 00:09:36,770 So it's huge, huge, huge to do this. 182 00:09:36,770 --> 00:09:38,090 And this isn't just something for me. 183 00:09:38,090 --> 00:09:41,750 This is something I've learned from top other YouTube was I always reference Graham Stafford because 184 00:09:41,750 --> 00:09:42,780 he talked about this a lot. 185 00:09:42,950 --> 00:09:47,990 One of the examples that I saw this from, too, as well was a raise the entrepreneur who also does 186 00:09:47,990 --> 00:09:52,790 entrepeneur content and literally blew up this past year at the end of 2018. 187 00:09:52,790 --> 00:09:57,530 And in the beginning 2019, he went from like fifty thousand subs, like all the way up to like two 188 00:09:57,530 --> 00:09:58,910 hundred thousand or something ridiculous. 189 00:09:59,060 --> 00:10:02,300 And this was one of the best things that he said that he did and implemented. 190 00:10:02,420 --> 00:10:07,010 He would write down keywords and make sure to say them in his videos because YouTube is smart. 191 00:10:07,010 --> 00:10:10,130 So, you know, give them something to index your stuff with. 192 00:10:10,130 --> 00:10:10,400 Right. 193 00:10:10,550 --> 00:10:12,050 I highly recommend that you do this. 194 00:10:12,050 --> 00:10:15,110 This is this is super, super, super underrated. 195 00:10:15,110 --> 00:10:17,930 And nobody out there is doing this, I promise you that. 196 00:10:17,930 --> 00:10:20,570 And if they are, it's like one or two people here and there. 197 00:10:20,870 --> 00:10:25,340 Take this use this to your advantage and, you know, basically get a leg up on your competition because 198 00:10:25,340 --> 00:10:29,510 nobody else is going to be saying they're their keywords constantly in their videos.